Brief Introduction
Coleen is a dynamic professional with extensive expertise in management, digital marketing, events organizing, purchasing, web posting, marketing research, customer handling, and tele-marketing. In the realm of management, she excels in campaign and project administration, strategic planning, budget management, and effective utilization of project management tools such as Click-Up, Asana, and Notion. Coleen is adept at task delegation and supervision of junior employees and AdOps professionals, ensuring seamless project execution. In the digital marketing sphere, she demonstrates proficiency in executing social media and programmatic ad campaigns across various platforms, utilizing tools like Facebook Ads Manager, Twitter Ads Manager, LinkedIn Ads Manager, The Trade Desk, DV360, and Xandr. She has a keen eye for detail, overseeing campaign benchmarks, budget handling, and optimizations, and is well-versed in tools like Grapeshot, Alexa, Semrush, and Google Keywords Planner for target market segmentation. Coleen's organizational skills extend to events, where she coordinates venues, attendees, speakers, vendors, and sponsorships, ensuring smooth event operations from ingress to egress. In purchasing, she navigates requisitions, monitors orders, and expedites deliveries. Her digital posting skills using SPRINKLR and Crownpeak web tools contribute to effective online presence. Coleen also possesses a strong foundation in marketing research, customer interaction, tele-marketing, and leadership. Her proficiency in Microsoft and Google tools, coupled with a deep understanding of online marketing concepts, reflects her commitment to staying current with industry best practices. With strong written and verbal communication skills, a self-motivated and goal-oriented approach, and a meticulous attention to detail, Coleen is a valuable asset to any team.
people.
12 years of relevant experience
